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Edelman’s leadership on Public Engagement is one of the many examples of our pioneer thinking—an ability rendered to us as the only independent firm of our size. We are the world’s largest public relations firm, with 5,000 communications experts in our 65 cities worldwide (making us simultaneously local and global). Coupled with our size, our independence grants us the leeway and competency to pursue and implement the broadest range of ideas and actions, and to lead the way forward. We pioneered the first media tour; we were the first to apply public relations to building consumer brands; we conceived the first corporate citizenship program, and we were the first PR firm to establish a presence on the Web.Each achievement is directly linked to our entrepreneurial culture. We remain in control over our destiny and have had the independence to take risks, wrestle with disruption and invest back into the business.

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